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The challenge to women:                   Do you dare to dip?

NIVEA wanted to initiate an active connection between natural skin confidence and the NIVEA brand through this engaging and daring marketing campaign. Launched in London’s Covent Garden, women were dared to take a very public dip in a specially created glass water tank.

Working as a freelance Consultant for the brand experience agency, Jack Morton Worldwide, Robert was part of the design team involved in the campaign launch event.

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